Writing…
How do you like it?
Pithy. Stately. Technical. Professional. World of Puns.
There’s a voice for that!
Editorial, press releases, web content, award submittals, marketing proposals, newsletters…I’ve written it all!
I adapt my writing style depending on the industry and culture of the business.
But I always aim to speak directly to the target audience—whether that’s B2B or B2C.
So how do you like it? Check out some examples below!
Beauty
At-home beauty treatment inspired by ancient Egypt
Cleopatra deemed the Dead Sea, a salt lake near Jordan and Israel, her own spa to enjoy exclusive beauty treatments. The Dead Sea is 10 times saltier than any other body of water (not to mention, it is the lowest point on Earth), and therefore, rich in minerals such as calcium, sulfur, zinc and sodium. Thought to have healing properties for skin and respiratory conditions, this salty body of water maintains its intrigue for woman all over the world.
Beauty
Natural skin care ingredients
decoded
Natural makeup and skin care products boast key ingredients that are good for your skin, but what do they really do? Learn about some of the best natural ingredients to look for as we unlock their true benefits.
Business
Jumping the corporate ship: Tips for going freelance
You’re ready to take the plunge, but what’s the first step? Write down your goals, both financial and professional, as well as your mission statement, services you’ll provide and what you want to get out of your business. Keep this is a convenient place for revisiting quarterly.
Home
Plants that make your home healthy
Did you know that the U.S. Environmental Protection Agency estimates indoor air to be typically two to five times more polluted than the air outside, and in extreme cases, as much as 100 times more contaminated? This dire state is attributed not just to dust and bacteria, rather the dangerous off-gasses of building materials, carpets, toxic paints and cleaning products that are used in your house. Plants can actually help to minimize the air quality risks in your home by removing the potent chemicals, leaving only the cleanest air indoors.
Beauty
5 Ways to prep your skin for makeup
application
Want that flawless model makeup look every day? Follow these five steps to prep your skin for runway-worthy makeup application.
Beauty
Homemade skin care recipes: Seasonal fruits and vegetables
Next time you stop by your local farmer’s market or grocer, pick up a few extras of these spring fruits and vegetables for mixing up your own homemade skin care products! It will save you money—and taste great.
Beauty
How Much to Tip for a Haircut and More Savvy Salon Pointers
The Emily Post Institute, which “serves as a ‘civility barometer’ in American society,” suggests tipping a hairstylist 15 to 20 percent. Hairstylist Tamara Ianos, who is an independent contractor at Innerlooks in Phoenix, Arizona, believes people should tip what they want depending on the services they receive.
Lifestyle
Poetry Teatime: 5 Steps to Add It to Your Homeschool
Do you remember learning about poetry as a child? My experience in school was typically a one- or two-week “unit” that teachers had to squeeze in each year because it was on the required teaching list.
Business
5 Ways to social distance your way…during PANDEMANIA
Social distancing has become the mantra of 2020 in the wake of the COVID 19 pandemic. The term has even made it into Merriam-Webster’s online dictionary, as communities practice adherence nationwide. We all know what social distancing means, but how do you manage a jobsite that relies on constant communication and interaction with six-foot separation?
Health and Wellness
What is Bromelain? The enzyme from pineapples
Bromelain, aka pineapple extract, is a strong enzyme that breaks down certain proteins into amino acids. But as fun as eating pineapple can be, many health benefits can be achieved through oral supplementation of this tropical enzyme—without all the sugar!
Health and Wellness
What is Alpha Galactosidase? Your gas-disrupting enzyme
Alpha galactosidase is an enzyme that breaks down the glycolipids and glycoproteins in hard-to-digest foods. We’ll get into the technicalities of those fancy terms later, but first, here’s a little more about this handy enzyme.
Health and Wellness
What is Hemicellulase? Your candida-combatting enzyme
Hemicellulase is an enzyme that breaks down a specific form of cellulose called hemicellulose, which is a major component of plant cell walls. There are many types of hemicelluloses – pentosans, xylans, galactans, mannans, and glucans—and hemicellulase targets them all, offering an array of health benefits.